Jungle Cruise
Disney
PRESIDENT, PRODUCT AND BUSINESS, STRIPE
Will Gaybrick
HEAD OF GLOBAL SALES, STRIPE
Eileen O'Mara
REVENUE AND FINANCIAL MANAGEMENT, STRIPE
Vivek Sharma
HEAD OF PRODUCT MARKETING, STRIPE
Tanya Khakbaz
FOUNDER, PULLEY
Yin Wu
FOUNDER, PULLEY
Yin Wu
My role
Branding design for the Chinese market
Client
Disney
Timeline
May 2020
Context
Worked for Disney as a branding designer designing for the movie Jungle Cruise in 2020 for its debut on the Chinese market
The posters were required to convey a sense of danger with all the animals throughout the odyssey in the movie. While designing the posters, I highlighted the strong jaws, paws, and skin textures to emphasize the uniqueness of the jungle animals. I used photobash techniques to achieve a realistic and authentic feeling.